Brij dealer meet & New Campaign Launched" at Pokhara on 15 Kartik 2075

Brij cement organized “Brij dealer meet & New Campaign Launched” at Pokhara on 15 Kartik 2075, 1st November 2018

Event Brief:

Tara Chand Kedia, chairman of Brij Cement Industries and Vice-President of Kedia Organisation, gave a welcome speech thanking all the dealers of Pokhara. He mentioned that Pokhara has had a long relationship with Kedia Organisation and Brij Cement. Brij has been a leading brand in Pokhara only due to these loyal dealers. In sync with the campaign of Brij Cement “Desh ko Urja” our dealers are “Brij Ko Urja”. This event was held for our dealers and to let them know how special they are for us and Brij family hopes to continue and grow this affiliation with Pokhara in the future.

This welcome speech was followed by a highlight of the continued association with all of our brand ambassadors under the campaign “Desh ko Urja” as at Brij Cement we believe in “Building Relationships”. Hence we have contributed to the various causes supported by our Brand Ambassadors. This was followed by a fashion show by local models to promote them along with Asmi Shrestha Miss Nepal 2016, Nikita Chandak Miss Nepal 2017, and Shrinkhala Khatiwasa Miss Nepal 2018 including their campaigns. The three Miss Nepals also interacted with the dealers during the event.

A big part of this night was the new campaign launch of Brij Cement with Shirnkhala Khatiwada Miss Nepal 2018. Link for the TVC:

Manoj Sir, Managing Director of Brij Cement and Executive Director or Kedia Orgnaisation, closed the event by thanking everyone for attending the event and mentioning our long association with Pokhara and with our brand ambassadors. He highlighted that Brij Cement and Kedia Organisation is continuously working towards providing a stage for our national heroes and gems for Nepal. He also mentioned that we are planning such meets across different regions in Nepal and briefly introduced two new brands that have been launched in Nepal. Asian Concreto, for concrete tiles, pavers, kerbs and bricks and Shree Steels that will be producing high quality TMT bars in Nepal.